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Print Design · 2023

Escape Tour Merch

Print · Merch Design
Escape Tour Merch

Tour merchandise — front hits, back prints and date-list typography built for stage light and crowd photos.

Tour merch has a brutal brief: it is photographed in the dark, worn in a crowd, and judged in a second. The design pushes contrast hard and keeps the date list as the texture that makes it a souvenir rather than a shirt.

Crewnecks, tees and back prints across the run, built so the whole set reads as one drop.